From: BAR on
In article <8c919774-a23e-422f-8a2f-3539a1a27e66
@x24g2000pro.googlegroups.com>, tmc1982(a)gmail.com says...
>
> On Jul 19, 6:18�pm, TMC <tmc1...(a)gmail.com> wrote:
> > http://www.sportsmediawatch.net/2010/07/british-open-draws-lowest-fin...
> >
> > A move from broadcast to cable and a victory by the generally unknown
> > Louis Oosthuizen helped drag down the numbers for the 2010 British
> > Open.
> >
> > ESPN drew a 2.6 overnight rating for final round coverage of the
> > British Open on Sunday, down 33% from last year (3.9), down 26% from
> > 2008 (3.5) and down 37% from 2007 (4.1). Prior to this year, final
> > round coverage of the event aired on ABC.
> >
> > The 2.6 overnight is the lowest ever for final round coverage of the
> > British Open, nearly a full point lower than the previous low of 3.5.
> >
> > As recently as 2006, final round coverage drew a 5.0 overnight. That
> > was the final year Tiger Woods won the event.
> >
> > Surprisingly, Saturday's third round did better in the ratings,
> > drawing a 2.7 overnight -- up 13% from last year (2.4), down 4% from
> > 2008 (2.8) and even with 2007 (2.7).
> >
> > Overnights for the British Open highlight shows on ABC over the
> > weekend were not immediately available.
> >
> > Overnight Ratings For Final Round of The British Open Since 1996http://farm5.static.flickr.com/4077/4808701231_060ba95764.jpg
>
> http://www.sportsmediawatch.net/2010/07/ratings-plunge-for-final-round-of.html
>
> In the first year of a new television deal with ESPN, the British Open
> slumped to its lowest rated final round ever.

Nobody wants to watch a walk off winner. The only hope of competition
was if Casey started making birdies and Oost... started to crumble.

Besides, I watched ESPN on Sunday and by 2:30 PM it was all over. There
was no need to turn to ABC and watch their re-run.
From: William Clark on
In article <MPG.26b09fdd9dfbdf7d98a143(a)news.giganews.com>,
BAR <screw(a)you.com> wrote:

> In article <8c919774-a23e-422f-8a2f-3539a1a27e66
> @x24g2000pro.googlegroups.com>, tmc1982(a)gmail.com says...
> >
> > On Jul 19, 6:18�pm, TMC <tmc1...(a)gmail.com> wrote:
> > > http://www.sportsmediawatch.net/2010/07/british-open-draws-lowest-fin...
> > >
> > > A move from broadcast to cable and a victory by the generally unknown
> > > Louis Oosthuizen helped drag down the numbers for the 2010 British
> > > Open.
> > >
> > > ESPN drew a 2.6 overnight rating for final round coverage of the
> > > British Open on Sunday, down 33% from last year (3.9), down 26% from
> > > 2008 (3.5) and down 37% from 2007 (4.1). Prior to this year, final
> > > round coverage of the event aired on ABC.
> > >
> > > The 2.6 overnight is the lowest ever for final round coverage of the
> > > British Open, nearly a full point lower than the previous low of 3.5.
> > >
> > > As recently as 2006, final round coverage drew a 5.0 overnight. That
> > > was the final year Tiger Woods won the event.
> > >
> > > Surprisingly, Saturday's third round did better in the ratings,
> > > drawing a 2.7 overnight -- up 13% from last year (2.4), down 4% from
> > > 2008 (2.8) and even with 2007 (2.7).
> > >
> > > Overnights for the British Open highlight shows on ABC over the
> > > weekend were not immediately available.
> > >
> > > Overnight Ratings For Final Round of The British Open Since
> > > 1996http://farm5.static.flickr.com/4077/4808701231_060ba95764.jpg
> >
> > http://www.sportsmediawatch.net/2010/07/ratings-plunge-for-final-round-of.ht
> > ml
> >
> > In the first year of a new television deal with ESPN, the British Open
> > slumped to its lowest rated final round ever.
>
> Nobody wants to watch a walk off winner. The only hope of competition
> was if Casey started making birdies and Oost... started to crumble.

Might have a lot to do with the quality of their coverage, which was
awful
>
> Besides, I watched ESPN on Sunday and by 2:30 PM it was all over. There
> was no need to turn to ABC and watch their re-run.

Yes, a five hour time difference will do that for you.